Wallstreet Journal steigt mit ein in dier Gerüchteküche, wer sich wohl YouTube unter den Nagel reißt und wirft Google in den Ring: Web-search giant Google is in talks to acquire YouTube for roughly $1.6 billion, a person familiar with the matter says. An acquisition of the closely held company would catapult Google to the lead spot in online video at a moment when consumers are rapidly increasing the amount of time they spend viewing video clips online, and Internet video advertising is booming.
mann mann mann, da wird man ja meschugge!
Und kommen wir wieder auf den Teppich: Charlene Li analysiert kühl wie immer, warum und ob der Deal für Google Sinn macht, Google + YouTube: What it means
Und hipmojo.com spekuliert und rechnet in der Zwischenzeit herum, ob YouTube jetzt schon was verdient: Oh, that’s right, I did work for 6 years in online advertising and worked with Fortune 500 advertisers, global agencies and small and large ad networks alike. So if YouTube generates $75,000 per day in display ads, and $175,000 from the main page, that is about $250,000 per day in ads, times 30 days, that’s a nice, cool $7.5M per month in revenues, excluding pre-roll ads! (via Digitaler Film)
